Lumida
/BARK
⌘K
Bark Inc

Bark Inc

BARK
$9.29USD-2.11%-0.20 today

MARKET CAP

81.7M

P/E (TTM)

FWD P/E

DAY RANGE

$9 – $9

52W RANGE

$8
$23

AI Summary

Stalk
Sell NowMedium

Given that price has broken down decisively below the early Stage 1 consolidation base with flat EMAs and extreme oversold exhaustion offering no clear bounce signal—and upstream mean-reversion ineligible status—medium-term bias remains bearish and short-term timing favors immediate execution. We sell now into the breakdown, targeting any retracements back toward the consolidation core and 9/21 EMAs for structurally justified additional selling.

  • Commerce sales reached $68.3M (+27% YoY), now 14% of total.
  • Second consecutive year of positive adjusted EBITDA (FY26: $0.2M).
  • Tariffs expected to incur $12M–$13M costs, pressuring margins.
Full analysis →
Insider Trades114 trades
DateSideTickerInsiderRoleSharesPriceMkt Cap52W High52W LowValue% ChgRuleAI View
Jul 10, 2026SellBARKMichael Scott BlackChief Revenue Officer156$9.60$81.7M-58.89%+13.99%$1.5K-0.13%Sell Now
Jun 10, 2026SellBARKMichael Scott BlackChief Revenue Officer156$10.13$81.7M-58.89%+13.99%$1.6K-0.22%Sell Now
Jun 8, 2026SellBARKBrian DostieVP Accounting, Controller1,584$9.56$81.7M-58.89%+13.99%$15.1K-7.21%Sell Now
Jun 8, 2026SellBARKAllison KoehlerChief Legal Officer3,823$9.56$81.7M-58.89%+13.99%$36.5K-8.55%Sell Now
Jun 8, 2026SellBARKMichael Scott BlackChief Revenue Officer4,022$9.56$81.7M-58.89%+13.99%$38.5K-2.80%Sell Now
Jun 8, 2026SellBARKMatt MeekerExecutive Chairman8,915$9.56$81.7M-58.89%+13.99%$85.2K-1.27%Sell Now
May 20, 2026SellBARKMatt MeekerExecutive Chairman1,378$9.10$81.7M-58.89%+13.99%$12.5K-0.23%Sell Now
May 14, 2026SellBARKMatt MeekerExecutive Chairman721$9.30$81.7M-58.89%+13.99%$6.7K-0.12%Sell Now
May 10, 2026SellBARKBrian DostieVP Accounting, Controller737$9.05$81.7M-58.89%+13.99%$6.7K-4.21%Sell Now
May 10, 2026SellBARKAllison KoehlerChief Legal Officer1,504$9.05$81.7M-58.89%+13.99%$13.6K-4.21%Sell Now
May 10, 2026SellBARKMichael Scott BlackChief Revenue Officer2,243$9.05$81.7M-58.89%+13.99%$20.3K-3.44%Sell Now
Apr 10, 2026SellBARKMichael Scott BlackChief Revenue Officer188$8.30$81.7M-58.89%+13.99%$1.6K-0.29%Sell Now
Mar 10, 2026SellBARKMichael Scott BlackChief Revenue Officer3,522$0.78$81.7M-58.89%+13.99%$2.7K-0.27%Sell Now
Mar 10, 2026SellBARKMichael Scott BlackChief Revenue Officer3,756$0.78$81.7M-58.89%+13.99%$2.9K-0.29%Sell Now
Feb 20, 2026SellBARKMatt MeekerExecutive Chairman36,206$0.80$81.7M-58.89%+13.99%$29.0K-0.30%Sell Now
Feb 14, 2026SellBARKMatt MeekerExecutive Chairman17,535$0.79$81.7M-58.89%+13.99%$13.9K-0.15%Sell Now
Feb 10, 2026SellBARKBrian DostieVP Accounting, Controller4,501$0.79$81.7M-58.89%+13.99%$3.6K-1.27%Sell Now
Feb 10, 2026SellBARKAllison KoehlerChief Legal Officer8,334$0.79$81.7M-58.89%+13.99%$6.6K-1.16%Sell Now
Feb 10, 2026SellBARKMichael Scott BlackChief Revenue Officer9,389$0.79$81.7M-58.89%+13.99%$7.4K-0.71%Sell Now
Jan 10, 2026SellBARKMichael Scott BlackChief Revenue Officer3,662$0.62$81.7M-58.89%+13.99%$2.3K-0.28%Sell Now
Dec 15, 2025SellBARKAllison KoehlerChief Legal Officer2,915$0.63$81.7M-58.89%+13.99%$1.8K-0.40%Sell Now
Dec 10, 2025SellBARKMichael Scott BlackChief Revenue Officer3,110$0.66$81.7M-58.89%+13.99%$2.1K-0.23%Sell Now
Nov 20, 2025SellBARKMatt MeekerExecutive Chairman42,258$0.66$81.7M-58.89%+13.99%$27.9K-0.35%Sell Now
Nov 15, 2025SellBARKAllison KoehlerChief Legal Officer2,915$0.74$81.7M-58.89%+13.99%$2.2K-0.41%Sell Now
Nov 14, 2025SellBARKMatt MeekerExecutive Chairman22,089$0.74$81.7M-58.89%+13.99%$16.3K-0.18%Sell Now
Nov 10, 2025SellBARKBrian DostieVP Accounting, Controller3,545$0.79$81.7M-58.89%+13.99%$2.8K-1.02%Sell Now
Nov 10, 2025SellBARKAllison KoehlerChief Legal Officer5,056$0.79$81.7M-58.89%+13.99%$4.0K-0.70%Sell Now
Nov 10, 2025SellBARKMichael Scott BlackChief Revenue Officer7,775$0.79$81.7M-58.89%+13.99%$6.1K-0.58%Sell Now
Oct 15, 2025SellBARKAllison KoehlerChief Legal Officer2,915$0.77$81.7M-58.89%+13.99%$2.2K-0.40%Sell Now
Oct 10, 2025SellBARKMichael Scott BlackChief Revenue Officer3,110$0.77$81.7M-58.89%+13.99%$2.4K-0.23%Sell Now
Sep 15, 2025SellBARKAllison KoehlerChief Legal Officer2,949$0.84$81.7M-58.89%+13.99%$2.5K-0.41%Sell Now
Sep 10, 2025SellBARKMichael Scott BlackChief Revenue Officer3,110$0.86$81.7M-58.89%+13.99%$2.7K-0.23%Sell Now
Aug 15, 2025SellBARKAllison KoehlerChief Legal Officer2,988$0.81$81.7M-58.89%+13.99%$2.4K-0.41%Sell Now
Aug 14, 2025SellBARKMatt MeekerExecutive Chairman15,259$0.82$81.7M-58.89%+13.99%$12.5K-0.14%Sell Now
Aug 10, 2025SellBARKAllison KoehlerChief Legal Officer5,184$0.79$81.7M-58.89%+13.99%$4.1K-0.70%Sell Now
Aug 10, 2025SellBARKBrian DostieVP Accounting, Controller10,189$0.79$81.7M-58.89%+13.99%$8.0K-2.85%Sell Now
Aug 10, 2025SellBARKMichael Scott BlackChief Revenue Officer21,767$0.79$81.7M-58.89%+13.99%$17.2K-1.87%Sell Now
Jul 15, 2025SellBARKAllison KoehlerChief Legal Officer2,192$0.87$81.7M-58.89%+13.99%$1.9K-0.30%Sell Now
Jul 10, 2025SellBARKMichael Scott BlackChief Revenue Officer3,110$0.96$81.7M-58.89%+13.99%$3.0K-0.27%Sell Now
Jun 15, 2025SellBARKAllison KoehlerChief Legal Officer2,988$0.83$81.7M-58.89%+13.99%$2.5K-0.40%Sell Now
Jun 13, 2025BuyBARKZahir IbrahimChief Financial Officer58,823$0.86$81.7M-58.89%+13.99%$50.5K+19.25%Sell Now
Jun 10, 2025SellBARKMichael Scott BlackChief Revenue Officer3,110$0.90$81.7M-58.89%+13.99%$2.8K-0.27%Sell Now
Jun 6, 2025BuyBARKMatt MeekerExecutive Chairman25,000$0.99$81.7M-58.89%+13.99%$24.9K+0.23%Sell Now
May 16, 2025SellBARKBrian DostieVP Accounting, Controller3,867$1.28$81.7M-58.89%+13.99%$4.9K-1.70%Sell Now
May 16, 2025SellBARKMichael Scott BlackChief Revenue Officer7,822$1.28$81.7M-58.89%+13.99%$10.0K-1.07%Sell Now
May 16, 2025SellBARKZahir IbrahimChief Financial Officer19,355$1.28$81.7M-58.89%+13.99%$24.8K-1.11%Sell Now
May 16, 2025SellBARKMatt MeekerExecutive Chairman23,025$1.28$81.7M-58.89%+13.99%$29.5K-0.21%Sell Now
May 15, 2025SellBARKAllison KoehlerChief Legal Officer11,254$1.28$81.7M-58.89%+13.99%$14.4K-1.15%Sell Now
May 14, 2025SellBARKMatt MeekerExecutive Chairman14,401$1.30$81.7M-58.89%+13.99%$18.7K-0.13%Sell Now
May 10, 2025SellBARKBrian DostieVP Accounting, Controller1,578$1.16$81.7M-58.89%+13.99%$1.8K-0.73%Sell Now
May 10, 2025SellBARKMichael Scott BlackChief Revenue Officer3,016$1.16$81.7M-58.89%+13.99%$3.5K-0.43%Sell Now
May 10, 2025SellBARKAllison KoehlerChief Legal Officer3,803$1.16$81.7M-58.89%+13.99%$4.4K-0.79%Sell Now
Apr 15, 2025SellBARKAllison KoehlerChief Legal Officer2,192$1.28$81.7M-58.89%+13.99%$2.8K-0.45%Sell Now
Apr 10, 2025SellBARKMichael Scott BlackChief Revenue Officer3,016$1.38$81.7M-58.89%+13.99%$4.2K-0.43%Sell Now
Mar 15, 2025SellBARKAllison KoehlerChief Legal Officer2,192$1.34$81.7M-58.89%+13.99%$2.9K-0.45%Sell Now
Mar 10, 2025SellBARKMichael Scott BlackChief Revenue Officer43,565$1.48$81.7M-58.89%+13.99%$64.5K-5.81%Sell Now
Feb 15, 2025SellBARKAllison KoehlerChief Legal Officer2,517$1.97$81.7M-58.89%+13.99%$5.0K-0.52%Sell Now
Feb 14, 2025SellBARKMatt MeekerExecutive Chairman17,536$1.97$81.7M-58.89%+13.99%$34.5K-0.16%Sell Now
Feb 10, 2025SellBARKBrian DostieVP Accounting, Controller1,578$1.98$81.7M-58.89%+13.99%$3.1K-0.72%Sell Now
Feb 10, 2025SellBARKAllison KoehlerChief Legal Officer4,366$1.98$81.7M-58.89%+13.99%$8.6K-0.89%Sell Now
Feb 6, 2025BuyBARKAllison KoehlerChief Legal Officer125,000$1.83$81.7M-58.89%+13.99%$228.8K+34.05%Sell Now
Jan 15, 2025SellBARKAllison KoehlerChief Legal Officer2,517$2.01$81.7M-58.89%+13.99%$5.1K-0.68%Sell Now
Dec 15, 2024SellBARKAllison KoehlerChief Legal Officer2,119$2.20$81.7M-58.89%+13.99%$4.7K-0.57%Sell Now
Nov 15, 2024SellBARKAllison KoehlerChief Legal Officer2,118$1.49$81.7M-58.89%+13.99%$3.2K-0.57%Sell Now
Nov 14, 2024SellBARKMatt MeekerExecutive Chairman14,401$1.58$81.7M-58.89%+13.99%$22.8K-0.13%Sell Now
Nov 13, 2024BuyBARKZahir IbrahimChief Financial Officer105,555$1.22$81.7M-58.89%+13.99%$128.7K+23.46%Sell Now
Nov 11, 2024BuyBARKMatt MeekerExecutive Chairman34,000$1.52$81.7M-58.89%+13.99%$51.8K+0.32%Sell Now
Nov 10, 2024SellBARKBrian DostieVP Accounting, Controller1,330$1.42$81.7M-58.89%+13.99%$1.9K-0.62%Sell Now
Nov 10, 2024SellBARKAllison KoehlerChief Legal Officer3,675$1.42$81.7M-58.89%+13.99%$5.2K-0.97%Sell Now
Nov 10, 2024SellBARKZahir IbrahimChief Financial Officer8,955$1.42$81.7M-58.89%+13.99%$12.7K-0.53%Sell Now
Oct 15, 2024SellBARKAllison KoehlerChief Legal Officer2,119$1.61$81.7M-58.89%+13.99%$3.4K-0.56%Sell Now
Oct 10, 2024SellBARKZahir IbrahimChief Financial Officer14,925$1.64$81.7M-58.89%+13.99%$24.5K-0.88%Sell Now
Sep 15, 2024SellBARKAllison KoehlerChief Legal Officer2,119$1.73$81.7M-58.89%+13.99%$3.7K-0.56%Sell Now
Aug 23, 2024SellBARKMichael Scott BlackChief Revenue Officer148$1.35$81.7M-58.89%+13.99%$199.8-0.02%Sell Now
Aug 15, 2024SellBARKAllison KoehlerChief Legal Officer2,150$1.64$81.7M-58.89%+13.99%$3.5K-0.56%Sell Now
Aug 10, 2024SellBARKBrian DostieVP Accounting, Controller1,329$1.57$81.7M-58.89%+13.99%$2.1K-1.47%Sell Now
Aug 10, 2024SellBARKBrian DostieVP Accounting, Controller1,329$1.57$81.7M-58.89%+13.99%$2.1K-0.62%Sell Now
Aug 10, 2024SellBARKAllison KoehlerChief Legal Officer13,866$1.57$81.7M-58.89%+13.99%$21.8K-3.49%Sell Now
Aug 10, 2024SellBARKZahir IbrahimChief Financial Officer35,821$1.57$81.7M-58.89%+13.99%$56.2K-2.69%Sell Now
Aug 10, 2024SellBARKZahir IbrahimChief Financial Officer35,821$1.57$81.7M-58.89%+13.99%$56.2K-2.07%Sell Now
Jul 15, 2024SellBARKAllison KoehlerChief Legal Officer2,192$1.75$81.7M-58.89%+13.99%$3.8K-0.55%Sell Now
Jul 10, 2024SellBARKZahir IbrahimChief Financial Officer14,925$1.64$81.7M-58.89%+13.99%$24.5K-1.11%Sell Now
Jun 15, 2024SellBARKAllison KoehlerChief Legal Officer2,192$1.34$81.7M-58.89%+13.99%$2.9K-0.55%Sell Now
Jun 5, 2024BuyBARKMatt MeekerExecutive Chairman38,461$1.39$81.7M-58.89%+13.99%$53.5K+0.39%Sell Now
May 30, 2024SellBARKBrian DostieVP Accounting, Controller999$1.35$81.7M-58.89%+13.99%$1.3K-1.23%Sell Now
May 30, 2024SellBARKAllison KoehlerChief Legal Officer2,616$1.35$81.7M-58.89%+13.99%$3.5K-0.65%Sell Now
May 30, 2024SellBARKMatt MeekerExecutive Chairman5,114$1.35$81.7M-58.89%+13.99%$6.9K-0.05%Sell Now
May 30, 2024SellBARKZahir IbrahimChief Financial Officer5,254$1.35$81.7M-58.89%+13.99%$7.1K-0.39%Sell Now
May 15, 2024SellBARKAllison KoehlerChief Legal Officer2,517$1.27$81.7M-58.89%+13.99%$3.2K-0.63%Sell Now
May 10, 2024SellBARKAllison KoehlerChief Legal Officer514$1.18$81.7M-58.89%+13.99%$606.52-0.13%Sell Now
May 10, 2024SellBARKBrian DostieVP Accounting, Controller6,750$1.18$81.7M-58.89%+13.99%$8.0K-7.94%Sell Now
Apr 15, 2024SellBARKAllison KoehlerGeneral Counsel and Secretary2,517$1.06$81.7M-58.89%+13.99%$2.7K-0.62%Sell Now
Apr 10, 2024SellBARKZahir IbrahimChief Financial Officer14,925$1.18$81.7M-58.89%+13.99%$17.6K-1.11%Sell Now
Apr 10, 2024SellBARKZahir IbrahimChief Financial Officer15,605$1.18$81.7M-58.89%+13.99%$18.4K-1.16%Sell Now
Mar 15, 2024SellBARKAllison KoehlerGeneral Counsel and Secretary2,517$1.37$81.7M-58.89%+13.99%$3.4K-0.62%Sell Now
Feb 15, 2024SellBARKAllison KoehlerGeneral Counsel and Secretary2,516$1.16$81.7M-58.89%+13.99%$2.9K-0.62%Sell Now
Feb 10, 2024SellBARKAllison KoehlerGeneral Counsel and Secretary514$1.07$81.7M-58.89%+13.99%$549.98-0.13%Sell Now
Jan 15, 2024SellBARKAllison KoehlerGeneral Counsel and Secretary2,517$0.89$81.7M-58.89%+13.99%$2.2K-0.61%Sell Now
Jan 12, 2024SellBARKNarayanan SitaramanChief Technology Officer1,190$0.89$81.7M-58.89%+13.99%$1.1K-0.15%Sell Now
Jan 10, 2024SellBARKNarayanan SitaramanChief Technology Officer14,387$0.92$81.7M-58.89%+13.99%$13.2K-1.78%Sell Now
Jan 10, 2024SellBARKZahir IbrahimChief Financial Officer67,899$0.92$81.7M-58.89%+13.99%$62.5K-4.82%Sell Now
Dec 15, 2023SellBARKAllison KoehlerGeneral Counsel and Secretary2,192$0.73$81.7M-58.89%+13.99%$1.6K-0.53%Sell Now
Dec 12, 2023SellBARKNarayanan SitaramanChief Technology Officer1,025$0.78$81.7M-58.89%+13.99%$799.5-0.13%Sell Now
Nov 15, 2023SellBARKAllison KoehlerGeneral Counsel and Secretary2,192$0.80$81.7M-58.89%+13.99%$1.8K-0.53%Sell Now
Nov 13, 2023BuyBARKMatt MeekerExecutive Chairman61,700$0.79$81.7M-58.89%+13.99%$48.9K+0.63%Sell Now
Nov 12, 2023SellBARKNarayanan SitaramanChief Technology Officer1,025$0.82$81.7M-58.89%+13.99%$840.5-0.13%Sell Now
Nov 10, 2023SellBARKAllison KoehlerGeneral Counsel and Secretary448$0.82$81.7M-58.89%+13.99%$369.51-0.11%Sell Now
Oct 15, 2023SellBARKAllison KoehlerGeneral Counsel and Secretary2,192$1.06$81.7M-58.89%+13.99%$2.3K-0.52%Sell Now
Oct 12, 2023SellBARKNarayanan SitaramanChief Technology Officer1,025$1.05$81.7M-58.89%+13.99%$1.1K-0.13%Sell Now
Sep 15, 2023SellBARKAllison KoehlerGeneral Counsel and Secretary2,192$1.46$81.7M-58.89%+13.99%$3.2K-0.52%Sell Now
Sep 12, 2023SellBARKNarayanan SitaramanChief Technology Officer1,025$1.60$81.7M-58.89%+13.99%$1.6K-0.12%Sell Now
Aug 15, 2023SellBARKAllison KoehlerGeneral Counsel and Secretary2,192$1.23$81.7M-58.89%+13.99%$2.7K-0.52%Sell Now
Aug 12, 2023SellBARKNarayanan SitaramanChief Technology Officer1,025$1.20$81.7M-58.89%+13.99%$1.2K-0.12%Sell Now
Aug 10, 2023SellBARKAllison KoehlerGeneral Counsel and Secretary1,789$1.20$81.7M-58.89%+13.99%$2.1K-0.42%Sell Now