Lumida
/EPC
⌘K
Edgewell Personal Care Co

Edgewell Personal Care Co

EPC
$29.66USD+1.64%+0.48 today

MARKET CAP

1.4B

P/E (TTM)

14.5x

FWD P/E

12.1x

DAY RANGE

$29 – $30

52W RANGE

$16
$30

AI Summary

Stalk
Buy NowHigh

EPC is in a Stage 2 – Advancing regime with clear higher highs and higher lows above rising EMAs, reinforced by a Parabola and active Lockout Rally. Medium-term directional bias is bullish, and the Lockout Rally override makes short-term execution favorable despite extreme overbought readings. Buy now on a breakout above prior highs to participate in the continuation of the accelerating trend.

  • Share price jumped over 15% after rejecting a $30 takeover bid.
  • International brands Hawaiian Tropic and Billy drove market share gains.
  • Organic net sales fell 2.4% YoY in Q2, reflecting demand weakness.
Full analysis →

The case for & against

Bull & Bear analysis

Bullish

Edgewell Personal Care Company (NYSE: EPC) is a leading player in the consumer goods sector focusing on personal care products such as shaving, sun care, skin care, and grooming. Following a strategic transformation that involved the divestiture of its feminine care business, Edgewell is concentrating its resources on high-growth segments where it holds competitive advantages, particularly within the grooming and sun care categories. The company is set against the backdrop of rising awareness about personal care sustainability and engagement with innovative product introductions tailored to consumer preferences.

Bull says

  • Share price jumped over 15% after rejecting a $30 takeover bid.
  • International brands Hawaiian Tropic and Billy drove market share gains.
  • Management reaffirms organic net sales growth for H2, citing brand investments.
  • Dividend yield stands at 0.58% with planned share repurchases boosting value.
  • Free cash flow expected to improve toward $150m in fiscal 2027.
  • High earnings and dividend yields indicate attractive valuation for investors.

Bear says

  • Organic net sales fell 2.4% YoY in Q2, reflecting demand weakness.
  • Adjusted operating income dropped to $49.4m (9.5% margin) from $66m.
  • SG&A costs rose, compressing gross margins amid inflationary pressures.
  • Heightened competition in grooming drives promotional pricing and share risk.
  • Geopolitical and tariff-related inflation threaten profitability in sun care.
  • Elevated leverage and volatility factors signal increased financial risk.

Investment themes with EPC

Household Products -0.26%

CLX · EPC · PG
Most Shorted Stocks +0.88%

Stocks with highest short interest

LITE · AXTI · NVTS

Earnings Call · Q2 2026 · Mgmt. Guidance

Updated 05-10-2026neutral

Transcript signals

Bull points

  • As we transition to growth in half two, supported by further investments in our brands, we have confidence in our ability to execute our plan but remain mindful of the dynamic environment in which we are operating.
  • At the same time, we remain mindful of an uncertain macro backdrop and the fact that the majority of the sun season is still ahead of us.
  • We continue to expect Q3 to be our strongest sales quarter due to increased sun shipment and seasonal timing, while remaining mindful that weather and in-season demand can influence quarterly phasing.

Bear points

  • Organic net sales decreased 240 basis points this quarter, better than our expectations as strong performance in grooming and better than anticipated branded wet shave were more than offset by expected declines in sun care driven by phasing of orders to Q1 and in private label wet shave.
  • Adjusted operating income was $49.4 million, or 9.5% of net sales, compared to $66 million, or 12.8% of net sales last year, primarily reflecting the impact of lower gross margins, higher SG&A expenses, and partially offset by lower A&P.
  • Net cash used by operating activities was $71.6 million for the first six months of fiscal 26, compared to $70.5 million last year, primarily due to lower earnings.
Read full transcript analysis ›