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/FLWS
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1-800-Flowers.Com Inc

1-800-Flowers.Com Inc

FLWS
$4.11USD+0.74%+0.03 today

MARKET CAP

263.4M

P/E (TTM)

FWD P/E

DAY RANGE

$4 – $4

52W RANGE

$3
$8

AI Summary

Stalk
TrimMedium

FLWS sits in a Stage 4 decline with a confirmed support failure and lower highs/lows, reinforcing a bearish medium-term bias. Price is extended below the short EMAs and at Extreme OS, signaling a bounce risk; therefore, bearish execution should be deferred until a pullback into the 9/21 EMA zone for a clean rejection at resistance.

  • Delivered $50M in annualized cost savings, boosting efficiency and reinvestment capacity.
  • Pivot to marketing contribution margin focus targets profitable growth over sales volume.
  • Projects 10-12% revenue decline in FY26, reflecting ongoing top-line pressure.
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The case for & against

Bull & Bear analysis

Bearish

1-800-Flowers.com Inc. (NASDAQ: FLWS) is a leading online retailer specializing in floral arrangements, gourmet food gifts, and specialty gifts for various occasions. Positioned prominently in the gifting and emotional expression market, the company is undergoing a strategic transformation aimed at enhancing operational efficiencies while adapting to evolving consumer preferences. The current landscape has prompted management to focus on leveraging technology and partnerships, particularly through their Celebrations Wave initiative, as they navigate increased competition and changing market dynamics.

Bull says

  • Delivered $50M in annualized cost savings, boosting efficiency and reinvestment capacity.
  • Pivot to marketing contribution margin focus targets profitable growth over sales volume.
  • Partnerships with Amazon and Instacart improve channel access and sales potential.
  • Loyalty program enhancements aim to increase retention among higher-income customers.
  • Book-to-Price ratio of 1.97 and strong balance-sheet quality suggest undervaluation.
  • Manageable leverage with $94.3M debt limits interest-rate risks.

Bear says

  • Projects 10-12% revenue decline in FY26, reflecting ongoing top-line pressure.
  • Adjusted EBITDA loss of $31.2M underscores persistent profitability challenges.
  • Operational disruptions from new OMS caused order cancellations and customer dissatisfaction.
  • Debt rose to $94.3M, raising balance-sheet burden amid volatile costs.
  • Negative momentum and profitability factors indicate weak performance and market skepticism.
  • High commodity costs and competition pressure margins and pricing strategies.

Investment themes with FLWS

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Earnings Call · Q3 2026 · Mgmt. Guidance

Updated 05-11-2026neutral

Transcript signals

Bull points

  • During the third quarter, we continue to make progress on the key initiatives we outlined earlier this year, and we are starting to see early signs that our actions are improving execution and the overall customer experience.
  • This year, we delivered a significantly improved customer experience with strong gains across our key service metrics.
  • We are now beginning to see tangible evidence that these actions are improving performance across key areas of the business.

Bear points

  • As we look ahead, we continue to view fiscal 2026 as a foundational year focused on stabilizing the business, improving execution, and building a stronger platform for long-term growth.
  • Fiscal year 2026, we expect revenue to decline by approximately 10% to 12% as compared with the prior year, and adjusted EBITDA to be approximately break-even within a range of plus or minus 2 million, which includes approximately 22 million of anticipated incentive compensation and consultant costs incurred during the fiscal year.
  • While there is still work to do, we are encouraged by these results and the direction of the business.
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