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/HELE
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Helen of Troy Ltd

Helen of Troy Ltd

HELE
$28.10USD-1.99%-0.57 today

MARKET CAP

654.5M

P/E (TTM)

8.5x

FWD P/E

7.7x

DAY RANGE

$28 – $29

52W RANGE

$14
$31

AI Summary

Stalk
StalkMedium

HELE remains in a Stage 2 advancing regime with rising intermediate support, but long-term downtrend persists. Price has pulled back into the 50 SMA zone and is holding support, yet short-term momentum is mixed and failure to reclaim the 9/21 EMAs suggests patience. Execution is best deferred into clearer pullbacks or a confirmed re-engagement above short-term EMAs.

  • Q1 fiscal 2027 sales hit $402.1M (+8.2% YoY); outlook upgraded.
  • Strong book-to-price ratio (3.3x) and high earnings yield underpin valuation.
  • Gross margin slipped to 46% (-110bps YoY), pressuring earnings.
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The case for & against

Bull & Bear analysis

Bearish

Helen of Troy Limited (NASDAQ: HELE) is a leading global consumer products company with a diverse portfolio primarily spanning the Beauty & Wellness and Home & Outdoor segments. The company's products include health and beauty items, personal care products, and home goods, positioning itself favorably in the consumer-driven economy. As a participant in the broader theme of household and personal self-care, Helen of Troy benefits from stable demand dynamics despite exposure to tariff pressures and volatile consumer sentiment.

Bull says

  • Q1 fiscal 2027 sales hit $402.1M (+8.2% YoY); outlook upgraded.
  • Strong book-to-price ratio (3.3x) and high earnings yield underpin valuation.
  • Analyst EPS revisions turned positive post-Q1, signalling rising sentiment.
  • Ample liquidity supports portfolio reshaping and omnichannel expansion.
  • International expansion and portfolio management to drive momentum.
  • Low valuation seen as value opportunity despite operating pressures.

Bear says

  • Gross margin slipped to 46% (-110bps YoY), pressuring earnings.
  • Adjusted EPS fell to $0.17 from $0.41, signalling profit erosion.
  • Weak profitability metrics and negative growth outlook heighten risk.
  • Tariff pressures and rising inventory costs may further squeeze margins.
  • Balance sheet vulnerabilities risk financial stability amid downturns.
  • Low valuation may represent a value trap amid uncertainty.

Investment themes with HELE

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Earnings Call · Q1 2026 · Mgmt. Guidance

Updated 07-08-2026neutral

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