Lumida
/HELE
⌘K
Helen of Troy Ltd

Helen of Troy Ltd

HELE
$28.10USD-1.99%-0.57 today

MARKET CAP

654.5M

P/E (TTM)

8.5x

FWD P/E

7.7x

DAY RANGE

$28 – $29

52W RANGE

$14
$31

AI Summary

Stalk
StalkMedium

HELE remains in a Stage 2 advancing regime with rising intermediate support, but long-term downtrend persists. Price has pulled back into the 50 SMA zone and is holding support, yet short-term momentum is mixed and failure to reclaim the 9/21 EMAs suggests patience. Execution is best deferred into clearer pullbacks or a confirmed re-engagement above short-term EMAs.

  • Q1 fiscal 2027 sales hit $402.1M (+8.2% YoY); outlook upgraded.
  • Strong book-to-price ratio (3.3x) and high earnings yield underpin valuation.
  • Gross margin slipped to 46% (-110bps YoY), pressuring earnings.
Full analysis →
Insider Trades18 trades
DateSideTickerInsiderRoleSharesPriceMkt Cap52W High52W LowValue% ChgRuleAI View
May 1, 2026SellHELEBrian GrassChief Financial Officer20,853$23.93$654.5M-8.41%+102.89%$499.0K-5.50%Stalk
Mar 4, 2026SellHELEBrian GrassChief Financial Officer2,949$16.84$654.5M-8.41%+102.89%$49.7K-2.20%Stalk
Mar 2, 2026SellHELEBrian GrassChief Financial Officer1,288$17.64$654.5M-8.41%+102.89%$22.7K-0.95%Stalk
Oct 6, 2025SellHELEBrian GrassChief Financial Officer322$26.44$654.5M-8.41%+102.89%$8.5K-0.24%Stalk
Jul 16, 2025BuyHELETessa JudgeChief Legal Officer435$22.87$654.5M-8.41%+102.89%$9.9K+1.78%Stalk
Jul 15, 2025BuyHELETracy ScheuermanChief Financial Officer10,000$20.13$654.5M-8.41%+102.89%$201.3K+43.40%Stalk
Jul 15, 2025BuyHELEBrian GrassChief Executive Officer10,000$21.47$654.5M-8.41%+102.89%$214.7K+7.94%Stalk
Mar 6, 2025SellHELENoel GeoffroyChief Executive Officer492$56.55$654.5M-8.41%+102.89%$27.8K-1.41%Stalk
Mar 3, 2025SellHELEBrian GrassChief Financial Officer1,202$55.03$654.5M-8.41%+102.89%$66.1K-2.93%Stalk
Mar 3, 2025SellHELETessa JudgeChief Legal Officer1,324$55.03$654.5M-8.41%+102.89%$72.9K-2.85%Stalk
Mar 3, 2025SellHELENoel GeoffroyChief Executive Officer1,352$55.03$654.5M-8.41%+102.89%$74.4K-3.72%Stalk
Oct 4, 2024SellHELEBrian GrassChief Financial Officer322$62.78$654.5M-8.41%+102.89%$20.2K-0.78%Stalk
May 20, 2024SellHELETessa JudgeChief Legal Officer4$108.88$654.5M-8.41%+102.89%$435.52-0.03%Stalk
May 13, 2024SellHELENoel GeoffroyChief Executive Officer468$102.28$654.5M-8.41%+102.89%$47.9K-2.48%Stalk
Mar 1, 2024SellHELEBrian GrassChief Financial Officer100$124.37$654.5M-8.41%+102.89%$12.4K-0.30%Stalk
Mar 1, 2024SellHELENoel GeoffroyChief Executive Officer662$124.37$654.5M-8.41%+102.89%$82.3K-4.32%Stalk
Mar 1, 2024SellHELETessa JudgeChief Legal Officer874$124.37$654.5M-8.41%+102.89%$108.7K-2.41%Stalk
Sep 22, 2023SellHELEBrian GrassChief Financial Officer2,207$116.00$654.5M-8.41%+102.89%$256.0K-6.73%Stalk