Lumida
/SMPL
⌘K
Simply Good Foods Co

Simply Good Foods Co

SMPL
$11.08USD-8.20%-0.99 today

MARKET CAP

980.1M

P/E (TTM)

6.4x

FWD P/E

6.4x

DAY RANGE

$11 – $12

52W RANGE

$10
$34

AI Summary

Stalk
StalkMedium

SMPL remains in a Stage 2 advancing phase with a clear series of higher highs and lows and a rising 50-day MA, but recent Bullish Exhaustion at the July peak and failure to hold above short-term EMAs have pushed price into extreme oversold territory. Medium-term bullish bias remains intact, supported by Stage 2 structure and rising intermediate moving averages, however short-term timing is unfavorable. Execution should be deferred until price demonstrates supportive behavior, such as reclaiming short-term EMAs or stabilizing near the 50-day MA, before considering buying into this pullback.

  • Q3 EPS $0.42 vs $0.36 est; revenue $356.98M vs $339.31M est
  • Cost-efficiency initiatives aim to rebuild EBITDA margins
  • Q3 net loss $198.8M; basic EPS ‑$0.58; TTM EPS ‑$2.08
Full analysis →
Insider Trades38 trades
DateSideTickerInsiderRoleSharesPriceMkt Cap52W High52W LowValue% ChgRuleAI View
Apr 16, 2026SellSMPLChristopher J BealerChief Financial Officer2,361$11.61$980.1M-67.06%+8.52%$27.4K-3.81%Sell Now
Mar 4, 2026SellSMPLAmy C HeldSVP and CHRO1,891$16.38$980.1M-67.06%+8.52%$31.0K-4.76%Sell Now
Nov 17, 2025BuySMPLMichael L ClawsonChief Commercial Officer5,000$20.00$980.1M-67.06%+8.52%$100.0K+15.33%Sell Now
Nov 8, 2025SellSMPLRyan ThomasSVP and GM Atkins marketing780$19.99$980.1M-67.06%+8.52%$15.6K-3.78%Sell Now
Nov 8, 2025SellSMPLStuart E. Jr. HeflinSVP & General Manager, Quest1,073$19.99$980.1M-67.06%+8.52%$21.4K-7.67%Sell Now
Nov 8, 2025SellSMPLAmy C HeldSVP and CHRO1,153$19.99$980.1M-67.06%+8.52%$23.0K-2.82%Sell Now
Nov 8, 2025SellSMPLTimothy Richard KraftChf Legal & Corp. Dev. Of.1,894$19.99$980.1M-67.06%+8.52%$37.9K-3.07%Sell Now
Nov 8, 2025SellSMPLTimothy Allen MatthewsVP, Controller and CAO6,311$19.50$980.1M-67.06%+8.52%$123.1K-13.07%Sell Now
Nov 8, 2025SellSMPLGeoff E TannerPresident and CEO6,235$19.99$980.1M-67.06%+8.52%$124.6K-3.88%Sell Now
Nov 6, 2025BuySMPLChristopher J BealerChief Financial Officer9,946$20.01$980.1M-67.06%+8.52%$199.0K+43.21%Sell Now
Jul 23, 2025BuySMPLGeoff E TannerPresident and CEO6,050$33.11$980.1M-67.06%+8.52%$200.3K+6.57%Sell Now
Jul 1, 2025SellSMPLMark A. Jr. OlivieriSVP and GM OWYN2,519$32.43$980.1M-67.06%+8.52%$81.7K-10.15%Sell Now
May 1, 2025SellSMPLStuart E. Jr. HeflinSVP & General Manager, Quest328$35.96$980.1M-67.06%+8.52%$11.8K-2.55%Sell Now
Apr 11, 2025SellSMPLStuart E. Jr. HeflinSVP & General Manager, Quest5,000$37.25$980.1M-67.06%+8.52%$186.3K-28.03%Sell Now
Apr 10, 2025SellSMPLGeoff E TannerPresident and CEO1,916$36.27$980.1M-67.06%+8.52%$69.5K-2.04%Sell Now
Mar 4, 2025SellSMPLAmy C HeldSVP and CHRO2,132$36.51$980.1M-67.06%+8.52%$77.8K-7.43%Sell Now
Jan 18, 2025SellSMPLTimothy Richard KraftChf Legal & Corp. Affairs Of.1,898$33.87$980.1M-67.06%+8.52%$64.3K-4.74%Sell Now
Nov 18, 2024SellSMPLTimothy Richard KraftChf Legal & Corp. Affairs Of.153,522$27.73$980.1M-67.06%+8.52%$4.3M+0.00%Sell Now
Nov 14, 2024SellSMPLTimothy Allen MatthewsVP, Controller and CAO5,325$37.31$980.1M-67.06%+8.52%$198.7K-23.79%Sell Now
Nov 8, 2024SellSMPLRyan ThomasSVP and GM Atkins marketing375$36.23$980.1M-67.06%+8.52%$13.6K-4.60%Sell Now
Nov 8, 2024SellSMPLTimothy Allen MatthewsVP, Controller and CAO2,844$36.23$980.1M-67.06%+8.52%$103.0K-11.38%Sell Now
Nov 8, 2024SellSMPLGeoff E TannerPresident and CEO2,863$36.23$980.1M-67.06%+8.52%$103.7K-2.95%Sell Now
Nov 8, 2024SellSMPLShaun MaraChief Financial Officer4,916$36.23$980.1M-67.06%+8.52%$178.1K-7.51%Sell Now
Nov 8, 2024SellSMPLStuart E. Jr. HeflinSVP & General Manager, Quest5,614$36.23$980.1M-67.06%+8.52%$203.4K-23.94%Sell Now
Nov 8, 2024SellSMPLTimothy Richard KraftChief Legal Officer, Secretary22,376$36.49$980.1M-67.06%+8.52%$816.5K-18.20%Sell Now
Jul 31, 2024SellSMPLStuart E. Jr. HeflinSVP & General Manager, Quest1,058$34.44$980.1M-67.06%+8.52%$36.4K-5.19%Sell Now
May 8, 2024SellSMPLShaun MaraChief Financial Officer5,908$37.30$980.1M-67.06%+8.52%$220.4K-9.86%Sell Now
May 6, 2024SellSMPLSusan HunsbergerSVP and Chief HR Officer1,644$37.34$980.1M-67.06%+8.52%$61.4K-5.34%Sell Now
May 6, 2024SellSMPLTimothy Richard KraftChief Legal Officer, Secretary1,719$37.34$980.1M-67.06%+8.52%$64.2K-3.23%Sell Now
May 1, 2024SellSMPLStuart E. Jr. HeflinSVP & General Manager, Quest707$36.75$980.1M-67.06%+8.52%$26.0K-3.35%Sell Now
Apr 10, 2024SellSMPLGeoff E TannerPresident and CEO1,916$32.40$980.1M-67.06%+8.52%$62.1K-3.01%Sell Now
Jan 11, 2024SellSMPLSusan HunsbergerSVP and Chief HR Officer70,020$31.31$980.1M-67.06%+8.52%$2.2M+0.00%Sell Now
Jan 8, 2024SellSMPLStuart E. Jr. HeflinSVP & General Manager, Quest1,048$40.45$980.1M-67.06%+8.52%$42.4K-4.74%Sell Now
Nov 8, 2023SellSMPLTimothy Allen MatthewsVP, Controller and CAO457$38.14$980.1M-67.06%+8.52%$17.4K-2.30%Sell Now
Nov 8, 2023SellSMPLSusan HunsbergerSVP and Chief HR Officer476$38.14$980.1M-67.06%+8.52%$18.2K-1.52%Sell Now
Nov 8, 2023SellSMPLStuart E. Jr. HeflinSVP & General Manager, Quest551$38.14$980.1M-67.06%+8.52%$21.0K-2.43%Sell Now
Nov 8, 2023SellSMPLShaun MaraChief Financial Officer1,041$38.14$980.1M-67.06%+8.52%$39.7K-1.93%Sell Now
Nov 8, 2023SellSMPLTimothy Richard KraftChief Legal Officer, Secretary5,412$38.03$980.1M-67.06%+8.52%$205.8K-6.56%Sell Now